Find Our Affordable Plus-SIze Swim Collection at and

Moxi Blu is a fashion-now cross contemporary swim brand for every-body everywhere. It was inspired by the idea that no matter your size or shape, you deserve the trends and looks that those size 2 girls out there are offered.

The collections are designed with a huge team including design, technical and print designers. We design one to two collections a year, often inspired by our favorite muses and forecasted trends. Once we know our themes, we work on the style and prints that fit. Often, this means lots of sketches and shopping for inspiration (this year we came back from Coachella with so much cali inspo!)

Once we have hammered out the styles and prints, the creative director signs off on the final collection. From there, we start the fit process. Every style is fit on a size 18 Model and we engineer each detail and style line to create the most flattering look, while making sure each style supports the body and is comfortable. The whole process, from beginning to end, can take as long as 5 months to perfect!

Long term, we hope to make Moxi Blu a household name for on-trend, affordable plus size swimwear. We want our Moxi Girls everywhere to rock their suits with confidence and not have to spend a fortune on quality fashion.

We are proud to have had Barbara Ferreira as our collection model and have been featured by The Curvy Fashionista and plus size icon Jessica Kane. Look out for the latest news about Moxi Blu on our Diary page and social media accounts and don’t forget to #showusyorumoxi!

Who’s Talking About Moxi?

These Affordable Bikinis Are A Game-Changer For Plus-Size Women… Moxi Blu being on the market serves as a step towards inclusion not just for women over a size 22 but also for plus-size women who aren’t able to spend more than $30 on a bikini. And that’s something I can totally get behind.

The Collection

  • Colorblock Bikini Top + Retro High-Waisted Bikini Bottom

  • Leopard Bikini

  • Colorblock Rashguard Swim Cover-Up

  • Printed Rashguard Swim Cover-Up

  • Lace-Up Tankini Top

  • Sea Ya Later One-Piece

  • Strappy Halter One-Piece

  • Peekaboo One-Piece

See More


  • 5 Reasons Why We Are In Love With Barbie Ferreira

    We are celebrating the launch of the Moxi Blu YouTube Channel which features our exclusive interview series with model Barbie Ferreira!

    The interview was filmed behind the scenes on the day of the Moxi Blu 2017 Collection shoot and we loved having the chance to ask her all about how she became a model and what it’s […]

  • Tim Gunn on Plus-Size Fashion

    While the team at Moxi Blu was busy developing the 2017 Collection, the discussion over the fashion industry’s long-time tendency to ignore “plus-sizes” (a weird term seeing as the average woman wears between a 16 and 18)  gained a fabulous new voice in the one and only Tim Gunn! While Mr. Gunn made a splash in […]

  • Moxi Blu Is Back For 2017 with Affordable Plus-Size Swimwear at Walmart

    After introducing its first collection of #affordable #plus-size #fashionnow swimwear in 2016, Moxi Blu is back! Our 2017 Collection is available now exclusively from

    Why spend $100 or more for a trendy plus-size suit when Moxi Blu has you covered with fun, cute styles for $33 or less? Last year we sold out of nearly […]

  • Fashion Photographer Charlyne Thorn is a Moxi Girl

    It’s been such an amazing summer for Moxi Blu and we hate to see it end. Thank you to all the Moxi Girls who have represented for affordable fast fashion plus size swim!

    One of the best parts of spreading the Moxi gospel this summer has been sharing the fun sexy photos of our models. We […]

  • The Best Women’s Beach Hats for Moxi Blu

    So, you’ve got your brand new Moxi Blu swimwear but that only means you are part-ready to make a fashion statement on the beach — time to accessorize! We think the first piece to start with, with the most potential to steal attention and the most important for the health of your skin, is the […]

  • Announcing Our Exclusive In Store Plus Size Fast Fashion Collection

    We have BIG news, Moxi Girls!
    Not only are we less than a week away from our debut in Walmart stores on Wednesday, June 1st, but we will also be debuting a brand new plus size fast fashion swimwear collection exclusive to Walmart. That’s right — an entirely new set of designs for the summer that will […]

  • 2016 Body Positive Movement and Plus Size News + Controversy

    It’s easy to forget all the news and controversy that’s happened with plus size and the body positive movement this year. Since we are all on our phones checking every new post and every new little story, it is too easy to lose perspective. 2016 isn’t even half over yet, and has already seen huge developments!


    GabiFresh Releases […]

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Get In Touch

We love to hear from our Moxi Girls. Have a story to tell about rocking your Moxi Blu suit? Send us an email and we might even share it on the Moxi Diary or on our Facebook Page.

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