Announcing Our Exclusive In Store Plus Size Fast Fashion Collection
We have BIG news, Moxi Girls!
Not only are we less than a week away from our debut in Walmart stores on Wednesday, June 1st, but we will also be debuting a brand new plus size fast fashion swimwear collection exclusive to Walmart. That’s right — an entirely new set of designs for the summer that will not be available online!
“What IS fast fashion?” you may ask…
Well, it just means that there is a commitment to watching and anticipating the newest fashion trends and then incorporating them into manufactured designs and getting them in front of an audience as fast as possible, while not sacrificing anything in the way of quality. At Moxi Blu, every collection starts with a huge design team behind it and we put out two collections every year. We are inspired by various muses and trends, and then get to work on themes and designs.
The next step comes when our creative director gives approval to the final collection, and then the fitting process begins! We use a size 18 model for each and every style and then get to work on those countless details. We examine every style line to make sure its perfect, both for the look and for comfort. This whole process can take up to five months!
We are SO PROUD for our latest collection to finally be available next week! Make sure to check us out in stores and let us know what you think.